Motivational speakers are like Viagra. Only a very tiny minority of people needs them & hence likes them. There is a definite set of people that I know who hate self help books or theoretical speakers. They love stories, real life examples, fun & most importantly logically intriguing write ups & talks. I knew that such an audience will be in majority at the event at IIM Ahmedabad.

So! What did I do? I upfront threw acid & burnt the motivational speaker in me & decided to create a mad event titled ‘Lag Gayi’ – The Secret Science of ‘How we Screw our Lives’. You need to work for your target market! 

Just spent a week (the only week of vacations that the time bankrupt me had in early 2015) in scribbling on a note book – all that I have observed all these years; among people of all ages i.e. ‘How they screw their lives unknowingly’ .

It was fun carefully going through almost all the emails & messages on my Social Media where in people were seeking my help about the issues in their life. I realized that the hidden & litany sound in all those emails & messages was ‘Lag Gayi’.

Be it a high school student, a topper at SRCC or a rank holder of an IIT / IAS exam or an IIM pass out or a senior manager at a Top MNC to the CEO of a Navratna – all whispered the words ‘Lag Gayi’ to me in their personal or written privy interactions with me. Having worked with the two farthest ends of the audience I realized majority junta does not want to be happy. They want to be MOVING. One persistent problem I observed was — the youth today is ending up majoring in minor aspects of life. Most of them are trying to become ‘what they do not want to be’. 90% junta is struggling with relationship & communication issues. Their ‘Imaginary Fears’ prevent joyfulness, abundance & value unlocking to fully happen for them.

Most people in the Corporates that I get to meet during my Events & Trainings – I find them Stressed, Depressed but still well dressed. Efficiency, Productivity & Sales usually plummet but HR issues, perceptions, chronic fatigue & boredom reigns large in offices (Even at the Ivy League names). People temptingly want to get laid here & there but they are getting screwed too in the process.

I wanted to create an Event which heads on takes up the erroneous & flawed assumptions on which we today are building our lives. I was clear. It does not have to be a ‘Good, gentlemanly inspiring talk’. It had to be a demolition process. Bang ! Blast !

'Lag Gayi' got a standing ovation

‘Lag Gayi’ got a standing ovation

As I entered the auditorium of IIM-A ; I decided to just do one thing – ‘ just speak my heart out & (even if destructively) use wit & sarcasm to send the message across that ‘You can ace life more cleverly & beautifully’

& I did that. Just spoke whatever came to my mind.

Guess what! At the end of 2hrs – ‘Lag Gayi’ received the massive most response (a standing ovation) from the audience at IIM-Ahmedabad.

Monstrous response to 'Lag Gayi'

Monstrous response to ‘Lag Gayi’

Here are my 2 lessons about Public Speaking; that I learnt out of creating ‘Lag Gayi’ :-

  • Spontaneity = Fearlessness. I realized that the more fearless I remain in calling a spade a spade; the sharper my spontaneity emerges. The analogies, the examples, the wicked facial gestures etc etc get applauded from audience only when they are spontaneous & not rehearsed.
  • No one will want to even waste their onions & eggs on an ‘Only motivational speaker’. If you are interested in this field of Training & Inspiring lives- you’ll need to add your special genre to your ‘Talking’. It could be Drama, it could be poetry or it could be what I use – sarcasm & humour.

If you wish to ace that public speaker in you, you might want to read – 5 Simple Ways to Overcome Stage Fright and become a Better Speaker

‘Lag Gayi’ gave me a beautifully naughty confidence which I will keep on savouring for many years to come. As I write this more & more confirmations from Top Corporates & Institutions keep pouring. They also want ‘Lag Gayi’.

An awesome evening spent at the IIM-A Campus

An awesome evening spent at the IIM-A Campus

Next is IIM-Calcutta on Feb 7th, 2015. Jump in if you are around. I promise to share with you the secret science of ‘How you are screwing your Life’. Marketing Lesson learnt:- ‘The word of mouth is the strongest marketing tool’. That’s it. Create Events which solve problems in people’s lives & the rest will happen on its own.

Will upload & send to you the Video of my event at IIM Ahmedabad. Till then, enjoy these videos of my Motivational talks. 

Cheers!

Akash Gautam

About Author

World’s Top Corporate Organizations including 30+ of the NIFTY-50 companies in India trust Akash as their Keynote Motivational Speaker. India’s premier colleges like IIMs, IITs, SRCC too go to him whenever they need a refreshing, big bang impact. Write to us to know how he can transform your Team.

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